About Us

Leading the way in precise water management for over 70 years

A tradition of innovation

With the introduction of the world’s first commercially available soil wetting agent in 1954, The Aquatrols Company created an entirely new product category to address the world’s water problem. In the 70 years following, we have become the world leader in the development of cutting-edge surfactants and other technologies that maximize the use of water inputs in the professional turfgrass and horticultural markets.

Our core values

Innovate

Whether it’s our own farm and testing facility, or university and independent research, we’re deeply committed to a process that delivers cutting-edge technologies that set the bar for water performance. This keeps us connected with our market segments, understanding their challenges, and meeting their unique needs.

Elevate

We understand the challenges facing our world and we believe our products can play a role in overcoming them. For over 70 years, we have helped growers and turf managers elevate water performance and plant health. A commitment to constant improvement is the driving force behind everything we do.

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Inspire

We strive to inspire those who work with us and for us. We pride ourselves on a company culture that fosters creativity and rewards hard work. Our genuine concern and commitment to our customers has earned us one of the most respected reputations in the markets we serve.